A Message From Our
Executive Vice President/COO

To Our Valued Dealers:

Let me begin by wishing you a happy new year.  I hope your holiday season was a joyous one.  Our commitment for 2026 is to continue to create new opportunities for you to sell more, sell more effectively, and sell more profitably.  And we’re not hesitating; we’re working right now to make that commitment a reality.

It all begins with our exciting, new product line that includes our high voltage B-X models and our large capacity LC-9-Series cushion tire models.  But having the right equipment is not enough, we’re also introducing exciting new Q1 2026 offers.  These include a special discount on the new LC-9 Series, plus savings on all our Class 1, 2, 4 and 5 forklifts and stock and rental feet purchases.  Check them all out now.

And be sure to learn more about the new LC-9 forklifts.  They’re a true gamechanger and offer performance and features your customers won’t find on competitive models. 

Of course, we’ll be showcasing several of our new models at upcoming tradeshows.  Plus, we’ll be promoting our new Hi-MATE system and our XTeer lubricants and aftermarket parts.  We have an exciting new booth debuting at MODEX, but we’re also going to be a presence at other shows, starting with the upcoming PreCast Show.  Be sure to join us.  And be sure to take advantage of savings on XTeer lubricants and our free freight offer on parts.

A new year also means a new schedule of technical training sessions for your service team.  With all our new forklift models, it’s more important than ever for your technicians to stay up to date on best practices.

Finally, we often share news on our headquarters staff, but this month we thought we’d “kid around” a little and have a little fun.  See for yourself.  And be sure to visit the Hyundai promo store for the perfect gear for your dealership, open houses, and employee gifts.

I hope to see you soon and I hope 2026 turns out to be your best year ever.  Be assured, we’re going to do all we can to make that happen.

Lewis Byers
Executive Vice President/COO